Currently, with the gradual maturation of the collaborative capabilities between AI large models and cloud-edge computing, the mobile internet industry is also reshaping personalized, all-scenario intelligent terminal service experiences enabled by AI. For users, simple application experiences can no longer meet their diversified and personalized needs, and developers also require more scientific, systematic, open, and inclusive high-growth platforms to enhance their core competitiveness in business and better meet user demands.
On October 24th, at the Honor Global Developer Conference (HGDC.2024), Honor Internet Services, acting as a bridge between developers and users, specially held four sub-forums on AI Agent, personalized ecosystems, gaming, application services, and business cooperation. Based on a rich product matrix and strong technical capabilities, Honor demonstrated to developers a more intelligent, open ecosystem with high value and high growth potential, showcasing broader commercial growth prospects.
AI Agent Sub-forum: YOYO's Comprehensive Upgrade to YOYO Intelligent Entity, Creating a New Intelligent Entity Ecosystem
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With the application and implementation of the YOYO Intelligent Entity, Honor leads the mobile terminal into the "autonomous driving" era. YOYO has been全新upgraded to YOYO Intelligent Entity, which not only brings users a more intelligent and convenient interaction experience but also offers new growth opportunities for developers. At the AI Agent sub-forum, Honor Internet Services comprehensively introduced the technical logic, user scenarios, user value, and the "Hundred Model Ecosystem" plan of the YOYO Intelligent Entity.
It is reported that the YOYO Intelligent Entity, empowered by the Magic Large Model, possesses stronger, industry-leading context understanding, scene perception, and intent guessing capabilities. It can autonomously decompose and implement tasks, quickly closing the loop on user needs. It also supports various triggering methods, is always ready to be awakened, and is omnipresent, making the service scenarios more diverse, such as ordering coffee with a single sentence, sending documents, and canceling automatic renewal subscriptions.
In terms of the ecosystem, the YOYO Intelligent Entity is open to cooperation with third-party services, creating the "Hundred Model Ecosystem" plan to provide developers with a system-level traffic entry point and new business models. Cloud-side general large models and various industry-specific large models, as well as third-party intelligent entities, can be integrated into the YOYO Intelligent Entity through a shelf method to better serve users. Relying on the full-scenario, system-level entry of Honor Internet Services, third-party intelligent entity services can reach users through the Honor Intent Framework in appropriate scenarios and needs, achieving "global traffic guidance, services actively seeking users." There are also real-time prompts on the desktop—important information is lightly displayed on the surface and can be accessed in one step, allowing Honor users to have an extreme and high-quality experience in various mobile phone scenarios. At the same time, it helps partners increase user reach and stickiness, achieving a win-win situation.
With the support of large models, the intelligent capabilities of YOYO Suggestions continue to evolve, currently supporting seven system-level touchpoints, building over 100 proactive service scenarios, and opening up to partners. The cumulative number of users has exceeded 100 million, with a vast amount of high-quality traffic helping partners achieve commercial success.
Application Services and Business Cooperation Sub-forum: Building a High-Quality Application Ecosystem, Exploring New Dynamics for Business Growth
In the digital age, application services and business cooperation have become key factors in driving business success. Honor's application market is deeply cultivating platform capabilities, starting from several key processes such as development and construction, release management, and shelf operation, optimizing the application launch process, enhancing distribution monitoring transparency, providing strong tool support, fully empowering the chain to improve efficiency, and building a complete ecosystem capability matrix. In terms of technical capabilities, Honor's application market offers a variety of detection, monitoring, and content standardization capabilities to help developers improve application quality. In terms of operational support, through online and offline full-scenario multi-mode operational activities, it helps developers efficiently reach users. At the same time, through multi-dimensional incentive models such as the "New Talent Application Cooperation" and "Shine Action" of the Honor Voyage Plan, it helps high-quality application developers obtain higher traffic and exposure, increase revenue, and achieve a win-win situation.
In the trend of more segmented application distribution market channels and categories, with the strong development of Honor's business, application joint operations and advertising alliances "go hand in hand," helping developers grow and monetize. At the sub-forum, the Honor Advertising Alliance provides advertisers with a new way of thinking. By anchoring the "monetization growth" path, relying on the strong system capabilities and intent analysis of the terminal platform, taking scientific decision-making as the premise, and enhancing intelligent and refined placement capabilities, it achieves efficient conversion. It is worth mentioning that the Honor Advertising Alliance has also introduced a variety of exclusive operational support and incentive policies to ensure that developers enjoy more stable and better-than-expected returns during the cooperation process.In addition to this, the Honor Business Promotion Platform has demonstrated a rapidly growing panoramic ecosystem traffic, which aggregates terminal traffic, system ecosystem scenario traffic, and high-quality alliance traffic, including application distribution, content distribution, and service distribution. Through "intelligent placement" methods such as data integration, algorithm matching, and operational integration, it achieves one-stop placement of traffic across all domains, with an average daily exposure exceeding 3 billion.
In terms of refined operational capabilities, the Honor Business Promotion Platform leverages the data advantages of end-cloud collaboration, constructs general and industry knowledge graphs, and builds a solid user portrait foundation for the three-dimensional recognition of population circles, as well as the open co-construction of DMP (Data Management Platform). It drives in-depth conversion of placements through full-link data.
The Honor Business Promotion Platform, with an advanced and open ecosystem, plots a new growth curve for developers' business development.
Game Sub-forum: Refining Game Services, Uniting for Mutual Commercial Growth
In the era of stock competition, the gaming industry is fiercely competitive, and the user scale is difficult to break through the ceiling, leading to new challenges and pressures for overall growth. Against this backdrop, the Honor Game Center has grown against the trend, with the proportion of high-value users continuously increasing and commercial value reaching new heights. This game sub-forum focuses on the upgrade of Honor Game Platform capabilities and technical capabilities, revealing how it refines game services to help developers gain new possibilities for user growth.
In areas of concern to developers such as traffic growth and data capabilities, the Honor Game Center has built an ecosystem service system to help games break through circles. Based on the improvement of algorithm capabilities, it constructs population portraits and improves the efficiency of game distribution. It has built a game introduction platform and a game operation platform to provide developers with one-stop services from access to operation. It also provides refined and differentiated operations following the game lifecycle, formulates different distribution strategies for new and old games, and judges based on big data such as game categories, characteristics, and gameplay. Online, it increases user penetration through game community strategies, information, and gift packs, and offline, it hosts a variety of themed activities to help games spread in multiple ways. From all-scenario traffic operations, full-cycle user operations, and all-domain marketing operations, it enables partners in multiple dimensions and reaches users through multiple points and aspects, thereby achieving long-term game operations.
In terms of user experience, the Honor Game Center provides game play solutions, supporting developers' creation in all aspects through the upgrade of technical capabilities to meet players' diverse needs for game categories and gameplay. For example, by building the HGP Honor Performance Analyzer, it empowers game partners to improve R&D quality and efficiency, creating more outstanding products. Relying on the GPU Turbo X engine, it creates features and capabilities such as "Super Frame Rate," "Super Picture Quality," and "Super Touch," as well as functions like barrage notifications and child game protection, providing users with a higher quality and smoother gaming experience.
Personalized Ecosystem Sub-forum: Refreshing High-Quality Content Ecosystem, Co-creating New Experiences for Personalized Expression
Paving new paths for personalized expression to achieve a "two-way奔赴" between content value and user needs. Honor Themes, based on AI large models, builds a content quality assessment system and a "theme finds people" distribution model to achieve precise matching of high-quality content with users. It also provides full-process empowerment from creation, upload to distribution through more versatile development tools, richer development engines, more autonomous reporting mechanisms, and more comprehensive data feedback, safeguarding designers and developers, and providing users with more diverse gameplay experiences. At the same time, Honor Themes provide efficient support for the commercial value realization of high-quality content. It is worth mentioning that Honor Themes provide full-matrix marketing activity support online and offline to help high-quality content break through circles, and the Honor Voyage Plan will continue to increase its efforts to motivate excellent designers and works, further enhancing the content's monetization capabilities.
At this forum, the upgrade of Magic News is also worth noting. Since its launch in October 2024, Magic News, as a zero-level content distribution platform, has covered tens of millions of users and is expected to cover hundreds of millions of users by November. The upgraded Magic News has higher content quality, more categories, richer forms, and a more open ecosystem. With the support of AI algorithms, it can accurately identify users and intelligently display content based on user preferences, truly achieving "using algorithms to guess what you like." At the same time, based on system advantages and platform capabilities, it provides one-stop content distribution services, serving partners with care, helping high-quality content accurately reach high-quality people, and building a more user-friendly and higher value personalized ecosystem together with partners. At the same time, commercial capabilities will be quickly built to bring greater benefits to partners.
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